Another good chat with WBC Champ: “Consumers should know if what they’re buying is within 10 months of harvest.”

Consumers should know if what they’re buying is within 10 months of harvest.

via The world’s best barista explains why you’re buying the wrong coffee : Bundle.


WBC Champ continues to wow the media, and us

Hope you’ve enjoyed your summer (or winter if you’re an Aussie).  While we’ve been on holiday, Mr. Phillips has continued to drop great info on the media.  Here’s a podcast interview he gave a few weeks back.

Chicago, meet your world champion barista | Dolinsky Podcast |


Day One of his Reign

BBC News Covers the WBC

Tom Burridge caught the WBC action in this piece airing on BBC World News America. Watch for Fabrizio, Bfortch, Stephen Morrissey’s beard and the new World Champ.

WBC Stadium from Day 1

WBC Stadium & Brew Bars

Competitor Prep area is behind the stage

Barista Champion of the USA does his thing

Caffe Culture show at Olympia Exhibition Center


Penny Uni is in Shoreditch

Guests getting schooled at Penny-U

Barista champions – past, present & future – are popping up from underground stations all around London. Unless you’ve been hiding under a butter crumpet or a pork pie, you’ve prolly already heard that one of the hottest spots on the WBC Coffee Map is Penny University – the small-but-focused-store front operated by Square Mile Coffee Roasters.

No milk. No sugar. They don’t even have ESPRESSO. O! M! G! Just coffee carefully-prepared in a way that allows for exploring, savoring and taking it all in. You can even taste a flight of 3 coffees paired with three artisan chocolates.